For agencies Creative, marketing & brand studios

Keep every campaign moving from brief to launch.

Plan each campaign as a clear sequence of work, reviews and approvals. Your team sees what is ready now, and clients can follow the projects you share with them.

✦ Free forever for two people · Clients never cost a seat · No credit card

Acme: Spring campaign · live flow
A marketing campaign mapped in Flowral: brief and concept complete in green, client approval in amber, and the launch tasks greyed out below until approval lands.
Where projects slow down

Make handoffs and approvals visible

See what is waiting

Blocked work shows the task or approval holding it up.

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Start at the right time

Keep production work on hold until the concept or copy is approved.

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Know what is next

Give each person one list of ready work across every client account.

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Share current progress

Clients can see completed work, active tasks and the next approval.

How it works on a campaign

Map the campaign once

Brief → concept → copy → design → approval → launch.

Flowral keeps the order clear

When the client approves the design, the launch work becomes available to the people responsible for it.

  • Approval gates. "Go live" can require the client and brand sign-off: both, not either.
  • Every account is its own flow, and flows are unlimited on every plan, Free included.
  • Sub-tasks per deliverable, so "15 social cuts" is one task that finishes when its parts do.
  • The activity feed is the status update, written as the work happens, not the night before.
Campaign briefstrategy · doneTM
Concept + key visualcreative · doneAL
Client approvalready · with client · 2 daysClient
🔒Adapt 15 social cutsblocked · needs approval
🔒Schedule & go liveblocked · needs approval + brand
Before the brief locks

A Brainstorm for the ideas that aren't a task yet

A kickoff call produces more ideas than any brief can hold. Capture them all on an open canvas, branch off the ones worth chasing, then build the flow above once the shape is clear.

Acme's spring campaign started as a Brainstorm: a client kickoff, a pile of half-formed concepts, and a rough sense of channels before anyone had agreed on a brief. Comments, tags and an owner went straight on the ideas that mattered, no task list required until they were ready for one.

See how Brainstorms work →

Built for client work

Made for client work

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Clients are free, on every plan

Invite clients to the projects you want them to see. You only pay for your own team.

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"Requires X of N" sign-off

Require one approval, several approvals or a specific combination before launch.

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Reusable campaign templates

Save repeatable campaign plans as templates. Available on Pro.

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Status that writes itself

Completions, comments and handoffs are recorded as they happen.

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Workload across every account

See work across every active account. Delivery reports are available on Pro.

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Feedback on the task, not in a thread

Keep comments and files with the deliverable they belong to.

Compared with a task list

The difference is simple

Most tools can record that one task depends on another. Flowral also keeps the later task out of the team's ready list until the earlier work or approval is complete.

Free for two people. €9 a person after that. Clients always free.

No credit card required. Clients and guests are free.

Start free, no card needed

Agency questions, answered

Can clients see the work without paying for a seat?

Yes. Clients and guests are free and see only the projects you share with them.

How is this different from Asana or Monday for an agency?

Flowral keeps blocked work out of the team's task list until the required work or approval is complete.

We run twenty client accounts at once. Does that work?

Yes. Each client project has its own flow, and the Ready view shows available work across all of them.

Not an agency? Flowral is also used by dev & product studios, consultancies and game studios, and to set targets for AI agents.